7 Hours To Create A Newscast: An Action-Packed Day at CNN’s Newsroom

“Budding journalists create their own CNN show” – see article and official CNN Newscast here.

When I received the news at work that I had been invited to take part in a CNN Open Day in partnership with the Creative Diversity Network, my first reaction was to jump out of my seat, much to the confusion of my colleagues. To be given an opportunity like this, to join 19 other budding journalists, producers and editors to temporarily “take over” a world renowned newsroom for a day, was something I hadn’t imagined possible.

The experience was a lot more hands-on than I thought it would be, and eye-opening, considering that it may not matter what your background is if you wish to pursue a career in news broadcasting. We may have only been at CNN’s London headquarters for a few hours, but boy did we manage to squeeze in a fair bit!

First of all, we met several members of the editorial team: Nick, Adam, Eve, Jill and Natalie. Each of us who had applied online to the news day gave them a little introduction. We were a diverse bunch – some of us had journalism qualifications, others had degrees in seemingly unrelated topics, others hadn’t ever been to university…but what connected us all was our shared passion for news, be it watching bulletins or producing content ourselves in the form of blogs, YouTube, radio and TV packages.

Introductions aside, we got started with pitching ideas for possible new features we could produce. Most of us had scoured reputable sources (*cough* Twitter and Facebook trending topics) for inspiration. Suggestions included World Toilet Day (hard to believe, but it does exist) and the recent medical reports that suggest coffee could reverse the effects of alcohol-related liver damage. In the end, we settled on 4 pretty diverse subject areas: Syrian refugees in the USA, Islamophobia, HIV awareness week and, to end the show on a more light-hearted note, the Black Friday sales.

We then took to the streets in groups of 4, with a professional cameraman, to capture the public’s opinions. This was a quick lesson in street casting for all of us – how to persuade the public that they should speak to us on camera, even if it wasn’t for a real live broadcast. This turned out to be much harder than it looked! Our group, tasked with producing a short report on HIV awareness week in light of Charlie Sheen’s admission that he was HIV positive, struggled to get people on board initially. The typical responses to our enthusiastic approaches? “Sorry, I don’t have an opinion on the matter” or “I’m not good at this sort of thing. You should ask my friend, they’re great at talking” (unfortunately so great that they were absorbed in their phone conversation and couldn’t take part!). In the end, we used what charm we could muster to encourage people to share their views on camera, ready for a member of our team to edit the soundbites on a computer for the reporter and anchor to discuss at the end of the day.

When we returned to the office, it was all hands on deck, working as a team to put together scripts for the anchor and reporter. The producers prepared for their roles in the gallery – to communicate with those on-screen and to operate the auto-cue to ensure the show could run as smoothly as possible. Much like the day-to-day environment of a busy newsroom, we had tight deadlines to meet. Before we knew it, half of us were getting nervous in the studio waiting for our turn to be an Anchor (myself included!), while the other half were no doubt quaking with fear behind the scenes.

It all seemed a far cry away from our relaxed lunch break, where we had been reunited with the editorial team, who shared their careers journeys with us and offered advice for taking the next steps in the industry. Gill Penlington, who is Director of Programming, told us that persistence is key. Coming from a state school background and with no previous media contacts, she had to work her way up to get to where she is today. Nick Hart, who had originally paved a career in the film industry, moved across to work in TV news and hasn’t looked back since. One thing that I took away from the Open Day is that it really isn’t important where you started out, but where you want to go and the creative skills that you can bring to the table.

On a guided tour of the office, we also spoke to members of the CNN Sport editorial team, including producer Zayn Nabbi and anchor Amanda Davies. Zayn has had the chance to work on a number of exciting projects, from the London Olympics to the FIFA World Cup in Brazil. Amanda who, like me, graduated with a degree in a seemingly unrelated subject – Geography – started out doing basic office tasks and is now the host of CNN’s Formula 1 Show!

As the end of the day grew closer, it was time to bring our news stories to life. As I sat down in the studio, I was miked up by a member of the crew and it dawned on me that, in a matter of minutes, I would be “live” on air. No room for mistakes – or so I thought! There were moments during the broadcast when a few things went slightly wrong, whether there was information missing from the script or the autocue was a bit delayed. However, I think we managed to deal with the situation extremely well for our first attempt and, with the help of Adam’s Jedi-like editing skills, we were able to create a piece of real online content, which is available on Turner Europe’s website.

During the CNN Open Day, we were all exposed to the range of roles available in news production – researching, reporting, producing and editing – and I think it is fair to say that our interest in gaining newsroom experience has grown. A huge thank you to everyone who made the day possible, especially Adam Dunnakey, Nick Hart, Gill Penlington, Natalie Orchard, Eve Parish and of course the Creative Diversity Network!

 

Celeb Masterclasses & Industry Visits: 12 Weeks with the Multi-Media Genius Trainees


(From top to bottom: group photo with poet, rapper and academic Akala; all smiles on a visit to one of Media Trust’s corporate partners, Discovery Channel UK)

Halfway through my 6 month traineeship at London360, 30 fresh new people, who were passionate about working in media, entered the Media Trust office. They had enrolled onto Multi-Media Genius Training, a 12 week fast-track course covering TV, print and online journalism, which would involve masterclasses from industry experts and special guests, visits to Media Trust’s corporate partners and one-to-one mentoring to guide them towards their dream jobs. The fantastic thing about this scheme is that it gives people aged 18-25, who are not in employment, education or training, the chance to get their teeth into the industry, with the perks of meeting inspirational people and paying visits to some of the most renowned media companies. What’s even better is that no experience was necessary to qualify – only a proven interest in gaining the knowledge and skills necessary to become all-round media jedis!

The first thing I noticed when I entered the boardroom for the first time with my fellow reporters during their first week here was the sheer diversity of people. It may sound a bit cliche, but everyone was so different it terms of their background, personality, interests and ages. While some people in the group had only just left college, others had previously worked full-time or already had children. Some were outwardly confident and keen to ask lots of questions in the first hour, while others were perhaps more reserved and contemplative (this is starting to sound like an analysis of human behaviour). Nonetheless, they seemed to gel really well as a group right from the get-go.

At first, I wasn’t sure how much I would be interacting with the “NEETS” (Not in Employment, Education or Training – it’s probably easier to say this for now rather than referring to them as “the 30 young people”). Working full-time, we have a lot to be getting on with, from researching new ideas for future London360 shows to shooting and editing our latest TV packages. Fortunately, on Fridays, we were invited to attend the corporate visits with them. These included trips to Google/YouTube (see my previous blog about the visit to Google’s London Headquarters), Discovery Channel, The Royal Albert Hall and Hearst Magazines, which owns publications such as ELLE UK and Cosmopolitan. At the end of each action-packed week, it was nice to have some down-time on these outings with one of the most fun-loving group of people I’ve ever met.

In addition to this, I also worked alongside some members of the group when I went on shoots which included an arms fair protest against the world’s largest weapons exhibition, a visit round award-winning houses for Open House London and a bike project for refugees. It was fantastic to have some extra support with filming and to work alongside people that I can now call friends. Most of the NEETS already had extensive filming experience, whether it was through managing their own YouTube channels or producing their own short films, but some of them had never touched a professional camera before. Regardless of their experience, all of them were keen to collaborate and to pitch in with ideas, a quality that will ensure they go far in life, whether they aspire to be an Oscar-winning director, an on-screen presenter, a multi-media jack of all trades…or decide they no longer want to work in media. Even for those who perhaps realised that this wasn’t the industry for them, it was no doubt a highly useful introduction to pitching stand-out ideas, vlogging, blogging and editing videos among other skills.

We also had the privilege of meeting some of the industry’s biggest stars: BAFTA winning actor and filmmaker Noel Clarke, singer/presenter extraordinaire Alesha Dixon, multi-talented rapper, poet, journalist AND academic Akala and hip-hop sensation Tinchy Stryder. But rather than just posing for photos with them (which we unashamedly did at the end!) we also had the chance to pose questions to each of them on a range of topics, from the biggest challenges and opportunities so far in their careers, to their thoughts on the most topical issues in the news, including the European refugee crisis and whether attitudes towards body image are changing in the worlds of fashion and music.

As their 6 weeks of intensive training at London360 came to a close, there was only one way to celebrate their time here and the new friendships it had generated:- a big night out! (When I say “big” night out I mean a sit-down meal at a local restaurant rather than hitting the clubs but in my “old” age nothing beats a chilled out evening). For the next 6 weeks they will be receiving one-on-one mentoring and CV guidance once a week, and already the office feels a lot emptier without them. I’m not too worried about it though. Reunions will undoubtedly be planned and I’m sure we will see many of their names on the credits for some of the nation’s most-loved TV programmes and films. Watch out!

Multi-Media Genius Training in pictures:


The group with music superstar Alesha Dixon


Posing with the boys on a recent visit to ELLE UK at Hearst UK’s headquarters


On a shoot for The Bike Project which helps refugees with Michael, Sarah and Susheel


Filming voxpops outside Open House London with Ranel


The “NEETS” giving excellent feedback on the London360 reporter team’s largest ever Monday morning pitch meeting!


Lights Camera Action! Selfie with the team that assisted me at a busy protest: Michael, Savan and Jodie


Having a tour of another of Media Trust’s corporate partners, The Royal Albert Hall


London360 sure know how to pose with rapper Tinchy Stryder


Some of the London360 reporter team, who shared their experiences of being on the 6-month traineeship, with actor/director Noel Clarke


Work hard play hard! Celebrating the last full day of the Multi-Media Genius Training course. Good luck everyone!

The Digital Minds Behind BBC’s The Voice UK

BBC Broadcasting House in Oxford Circus hosted a free public event called “Behind the (social) scenes at BBC’s The Voice UK” on the 18th November, in association with the Royal Television Society. The Voice UK, a nationwide search for musical talent, is one of BBC One’s biggest Saturday night entertainment shows, with digital content at the very heart of its format. Engaging viewers online, as we were to discover, is about more than sending out a few tweets and status updates. It relies upon a full-scale marketing strategy, using numerous online platforms before, during and after every live episode.

4 key members of the show’s digital team formed the panel, sharing their secrets to success across Facebook, Twitter, Apps and other forms of second screen engagement. Muki Kulhan, the Executive Digital Producer for the show, chaired the discussion, announcing that the 5th series of the show, due to be aired in January 2016, will see 2 new judges, Paloma Faith and Boy George, join the show alongside current judges Will.i.am and Ricky Wilson.

Muki mentioned the introduction of The Voice Home Coach app, an immersive second screen experience which she described as similar to “fantasy football” (a reality-based, role-playing game) but for music. By using the app on their phone while the show is broadcast on Saturday nights, the viewers are able to “become” a coach, and decide who they would choose to proceed to the next round of the competition, comparing their results with the rest of the country. She also announced that, for the latest series, they would be introducing “The Virtual Voice”, a virtual reality feature that would go live in the UK on platforms including Facebook, YouTube and The Voice UK app, as they continue to invest in online content alongside the main programme.

What is unique to The Voice is that it has a “format with digital at its heart” says Sarah Clay, BBC Commissioning Editor for iPlayer & Entertainment. Sarah has worked on the show since it began 4 years ago and believes that, unlike other shows which may develop their online content for the sake of it, The Voice always saw digital add-ons, from social media accounts to apps and downloads, as integral to the success of the brand. She spoke about the challenges getting the heads of the BBC to agree to an app being developed specifically for the show. But, with 980,000 app downloads in Series 4 alone, it has proved to be a risk worth taking. On top of this, 42% of the BBC’s YouTube traffic was driven by The Voice, which led the digital team to set up their own channel dedicated to the show, featuring exclusive performances, interviews, unseen footage and backstage challenges with the judges.

Below: Muki shows the audience the outcomes of their online marketing strategy for Series 4 of the show, which racked up 87.5 million YouTube views and 2.6 million Facebook likes, comments and shares.

David Levin, Founder of Thatlot, a social creative agency, is also a Chief Tweeter for prime-time shows including The Voice, The Apprentice and Strictly Come Dancing. From his time as a content creator, he has noticed a significant increase in video-driven content, particularly on Facebook and Twitter. For David, the emphasis is on “second screen fun”. By setting the viewers fun challenges, for example to tweet photos of themselves watching the show using the relevant hashtags, and subsequently re-tweeting the best responses, it makes the viewers feel part of the show. Using personable, witty tweets – and coming across as a real person rather than tweeting as a “programme” – is, in his opinion, the way to make the tweets as engaging and shareable as possible. A Twitter pun-off he orchestrated with other BBC Twitter accounts even made the news! And, of course, the highly opinionated columnist and TV personality Katie Hopkins had her say on the show, and joined in by using the hashtag #TheVoice.

Below: David Levin spoke about engaging the audience with interesting tweets that open up the discussion to the rest of the nation, including high profile Tweeters such as Katie Hopkins.

But how does a show start from scratch and manage to build up a loyal following online? Glenn Miller, Head of Entertainment Partnerships at EMEA – Facebook, believes that “you can’t do it on your own – you rely on your network to suceed”. In the case of The Voice, the show was able to capitalise on its talent, from the presenters and judges to contestants, in order to create additional content for the show that the users could relate to and share. For example, each judge’s role not only involved selecting and mentoring aspiring musicians, but also contributing to video content for iPlayer and YouTube, taking part in lip syncing contests among other activities which allowed viewers to see the judges in a different light to the main show.

As the panel opened up questions to the audience, talk turned to the inevitable question of the future of the BBC’s involvement in the show after it was revealed that it would be moved to ITV following the next series. The general consensus was that the BBC team would remain focused on the present situation, and would continue to work hard to ensure that the last series of the show to be broadcast on the BBC will be the best one yet. In the meantime, they hope to grow their online presence by 20% and will focus particular attention on expanding the reach of its iPlayer services.


Above: The Voice UK’s digital strategy incorporates multiple platforms which cater to different audiences. According to Sarah Clay, Twitter and YouTube are slightly more skewed to a male audience whereas Facebook is skewed more towards an older, female demographic.

If you’d like to find out more about the show or to join in the conversation tweet @BBCTheVoiceUK or you can use the hashtag #TheVoiceUK.

For more information about upcoming TV talks and events, head to BBC Academy or the Royal Television Society.

Teach Me How To Pitch For TV

Pitching is often a taken-for-granted term in the TV world. It’s business jargon for how you go about selling your idea. But it is so much more than simply coming up with a programme idea that sounds great in your head. Do you have the resources, contacts and funding available to realise your dream?

Nav Raman, the Creative Director of Sugar Films, is arguably a queen of the TV world. Having been an Executive Producer for CBBC and Endemol UK, a Commissioning Editor for Channel 4 Factual Entertainment as well as a Director of Development for indies Pioneer Productions and Nutopia, it’s fair to say that she’s racked up a fair bit of experience over the years.

She visited the Media Trust offices to speak to past and present London360 reporters and other TV enthusiasts in an intimate but informal Q&A chat. Here are the main hints and tips I took from the interactive session.

1. Get to grips with TV jargon – changing your tone to match the commissioners you are pitching to could make you stand out. Show you know the industry better than most. Speak their language.

2. Know the schedule slots – you can pitch a show idea for a daytime slot (usually less money but a higher volume of content) or the night-time audience. Early peak time is from 6-8pm, with family orientated content and popular quiz shows such as Countdown. Peak time is at 9pm, when commissioners will pay more for your programme. But beware! Competition is at its fiercest at this time.

3. Think about the gaps – which days and times are fewer people pitching ideas for? The smaller the competition, the more likely they are to consider your proposal in depth.

4. Consider your audience – people often tune in to ITV for broad based entertainment, Channel 4 for more relaxed programmes and comedy, whereas they may go to the BBC for more fact-driven informative content. Which channel suits the type of programme you want to make?

5. Realise “there is no original idea” – try not to cling to the belief that your idea is so unique and that someone might steal it. What are you going to bring to the table to make them realise that you are the ideal person to see it through and not a different production company? Use post-it notes with different genres and themes and throw 2 of them together and see if you can come up with an idea that blends them. You could surprise yourself and find an interesting angle that hasn’t been done before.

6. Have a unique selling point – this could include access to something (e.g. a secret filming location) or someone (e.g. the talent that could present the show).

7. Know what you want – keep the pitch as short as you can while still answering the all-important 5 W’s (Who, What, Where, When and Why). Be clear in what it is you want from the pitch.

8. Know what the commissioner wants – do your research on the company and the genre that you think is best suited to your show. Consider the format as well. Will it be a chat show, a fly-on the wall documentary…or a more innovative format? Commissioners are concerned with ratings, audience (broad or niche), reputation and whether your work fits with the channel’s brand. Show genuine knowledge e.g. what worked and what didn’t in a programme.

9. Make a sizzle reel – shoot, edit and make your own trailer for your show! Make them trust you that your idea has been well thought out and is plausible. Plus everyone enjoys a good visual representation to break up a pitch. After all, they are all humans who enjoy a novelty aspect as much as the next person!

10. Describe your core proposition in 5 sentences – or don’t bother pitching it. Less is often more. Think Dragon’s Den for the media industry. Talk about things such as the genre (documentary, factual, specialist factual (history, science etc), current affairs, drama etc. Also talk about the format you want it to take (e.g. The Farmer Wants A Wife and America’s Next Top Model are highly successful formats which have been used across the world).

11. Be attached to an indie – commissioners will very rarely take you on alone. They often go through professional production companies. Teaming up with an independent one is more likely to help you get your idea developed to the stage where it could be broadcast on TV. Start making industry contacts now!

12. Don’t sell what you can’t deliver – ultimately, TV is a business, and your pitch is like a negotiation.  But you need to have a proposition that you can follow through with, making yourself and the company that backs you money.

13. Have fun with the pitch – Inject your personality and not only will it calm your nerves, it could also keep the commissioners talking about your idea long after you give your presentation.

Follow these tips and you are sure to stand out in front of the commissioners! Now go kick some (media) butt.

Ain’t No Party Like An RTS Futures Party

Combine people with a love of watching and making TV, with the prime location of the Design Museum right by the River Thames, and you have the makings of a fantastic event – The RTS Summer Party run by RTS Futures (the “younger” branch of the Royal Television Society) and the Guardian Edinburgh International Television Festival Talent Schemes (The Network, for new entrants, and Ones To Watch, for emerging talent).

Over 100 people attended the party at the Design Museum, from industry professionals to TV enthusiasts

The evening kicked off with a panel discussion, hosted by TV, radio presenter and occasional stand-up comic Kirsten O’Brien, arguably most known for fronting SMart (one of the most successful children’s shows if I do say so myself)

The topic centred around one great question: “is TV out of touch”? With such a diverse range of people in attendance, from the TV insiders on the panel to media fanatics, critics and “newbies” in the audience, it was clear that no definitive conclusion was going to be reached that night! Nonetheless, the panel gave their best responses.

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The panel discuss the current state and future of TV (L-R: Kirsten O’Brien, Faraz Osman, Camilla Lewis, Dom Bird and Damian Kavanagh)

Damian Kavanagh, controller of BBC Three, clarified the BBC’s position, following the highly publicised backlash against the proposed removal of the channel’s TV platform in 2016. He explained that, while channels are expensive to run and maintain, BBC Three content would not simply disappear. Rather it would be re-distributed to BBC One and Two in order to save money and to maximise viewing figures.

However Faraz Osman, Managing Director of production indie Lemonade Money, stated that £20 million less is being spent on commissioning programmes for young people. It troubled him that the largest media corporations were beginning to move young people online, at the risk of alienating young users.

Camilla Lewis, CEO of her own production company Curve Media and Chair of RTS Futures, begged to differ. “The stories aren’t dead” she insisted, arguing that there is no reason to panic over the future of TV, as the young generation are increasingly becoming multi-screen, tech-savvy users who can adapt to these changes.

Following questions from the audience, talk turned to the extent to which TV is successfully representing our nation, in terms of both programming and recruitment. Dom Bird, Channel 4’s Head of Formats, argued that targeting different age groups is vital to the corporation’s success, citing E4 as a channel that has specifically reached out to the 18-34s.

Much like his fellow panellists, Dom agreed that more needs to be done in TV to better reflect the population, particularly when it comes to finding and recruiting people behind the scenes. This, he argued, could lead to a greater diversity of on-screen talent. While not a final solution to the diversity question, shows such as The Last Leg and The Undateables are steps in the right direction, as they seek to reduce the stigma surrounding disability in broadcasting.

As the question and answer session reached its close, Faraz rounded it off with a saying that stuck in my mind. He said that, whatever you end up doing in TV, “don’t make money your motivator, make fun!” On that note, it seemed appropriate to make the most of the opportunity to mingle with other guests, from the TV talent schemes and beyond.

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Networking…with The Network talent “schemers” of 2015

The thing that stood out to me the most was the welcoming atmosphere. It didn’t matter if you rocked up alone or with an army of friends, by the end you were guaranteed to have made a few new friends, contacts…or even just learned something new about someone you had never met before. One thing is for sure:- TV people definitely know how to throw a party. Here’s hoping for more events like this in the near (RTS) future.

For more information, including the full event report, interviews and photos visit RTS Futures

Follow @RTS_Futures on Twitter for upcoming TV-related events and information

My #GE2015 Journey with Media Trust

It’s fair to say that, in the run up to and during the General Election process, I went a bit hashtag crazy on Twitter! I’d always thought that I was politically apathetic. This all seemed to change after going on an Introduction to Journalism course run by Media Trust at the Birmingham Mail offices in Fort Dunlop.

Armed with enthusiasm: Media Trust vloggers at Birmingham Mail’s offices

We started off the 2-day course with a few ice-breaker activities to get to know each other and then we got straight into debating different topics, from the ethnics of beauty pageants to whether or not old people are a waste of space (that’s the blunt way of putting it – obviously I was inclined to disagree completely!). We then brainstormed ideas for stories that could potentially feature online for Birmingham Mail’s website. One of the ideas I liked centred around Save IdeasTap, where people across the country joined together in order to try and stop the free arts and creative industries website from closing. Although it is sadly due to close in July 2015, a collaboration with organisation Hiive means that IdeasTap will still be able to provide some of the events and services it offers.

The most valuable part of the Media Trust experience was the chance to make my own vlogs about the General Election, which featured on several articles for the Birmingham Mail alongside other vloggers’ work. But what did I know about politics? At the time very little. But in order to keep up with the requests for videos, I decided to do my research! There is an overwhelming amount of information out there. A simple Google search of “General Election 2015” brings up 38.4 million results and quite frankly…

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Anyway I watched a series of election-related TV programmes, from the 1st Leaders Debate broadcast on ITV to the full elections results coverage on BBC 1. I even attended a series of high-profile events at the University of Birmingham to broaden my horizons. From the BBC Asian Network’s Big Asian Election Debate (and yes I was the only white person in the audience!) and The Guardian’s live discussion on Immigration to Sky New’s Stand Up Be Counted van where I was able to voice my opinions.

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Taking a selfie in the Sky News #SUBCTour van

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Meeting Rick Edwards at the Guardian event

I wrote some summaries of the events for the university radio station, BURN FM. The Online Live Election Blog can be viewed here. I also went out and asked students around whether or not they were rooting for any party to win the election and if so whether it was an easy choice for them to make, with varied – and sometimes amusing – responses…

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I even took the Birmingham Mail’s Who Should I Vote For? quiz in a desperate attempt to cure my political apathy!

In the end, none of it mattered because when it came to casting my vote (I’m starting to sound like an X Factor viewer now), I was in Birmingham and not London where I had registered and it was too late for me to register by proxy. So I didn’t even get to be a first time voter in the end. Which is ironic considering the number of “first-time voter” vlogs I did for the Birmingham Mail!

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1 in a series of election-related vlogs I filmed

But in true cynical fashion, does one vote REALLY make a difference? On that note, I’ll leave you with my favourite video from the whole campaign which features on ITV’s satirical programme Newzoids. Enjoy!

Index of Birmingham Mail General Election 2015 vlogs:

What first time voters thought of The Battle for Number 10

What young people think leaders should say to win their vote

What young people think leaders should say in the TV debate

First-time voters reveal what they would do as Prime Minister

What first-time voters think of the new Conservative government

“SilliBrand” – A Rant About Russell

I have a bone to pick with Russell Brand, as I’m sure many of his supporters do. In his upcoming film ‘The Emperor’s New Clothes’, Brand believes all the political parties are powerless in tackling the larger economic problems we face. And just 3 weeks ago, he was urging us all NOT to vote AT ALL. He was calling for a “revolution”:

So what does he do 3 weeks later and with just days to go before polling day? Do a COMPLETE U-TURN and decide “oh actually, I change my mind people. Vote Labour, just because” (not his actual words but words to that effect). He seemed to really warm to the Green Party’s policies in conversations on his YouTube channel with Caroline Lucas and Natalie Bennett. But for some strange reason he decided to actively endorse Labour. Who knows if he had made some financial deal with Miliband at the last minute. Whatever the reason, with such a quick and unexpected change in his message to his viewers, what was anyone supposed to think of him?

It doesn’t seem like he thought through his actions properly. Luckily Brand’s preaching isn’t (and never was) going to make me come to a decision over who to vote for. For a start, he’s not the most reliable source of information, as he keeps banging on about the same issues, particularly banker bonuses (valid point but what about every other political issue?!)

All in all, I’ve decided I still like Russell Brand. He makes discussions on politics, which can be extremely dry sometimes, engaging. But what I have also realised is that perhaps he is better off being a comedian/political commentator than a serious political activist! Forget Milibrand, I think this new political power couple should be called “Sillibrand”.

What did other people think about Mr.Brand? I was curious to know. To my surprise a lot of people couldn’t care less…

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7 Reasons You Should Apply to The Network (GIFs included!)

It can be daunting to go through online applications. Have you covered everything you want to say? Have you said enough? Have you said too much? It can be easy to keep putting off the process until the last minute, even if it’s something you really want to do. It helps to put aside the application for a moment and to really think about why it is you want to apply. I find it helps to write out a list, as I did for The Network:

1. Gaining PRACTICAL TV making skills. This was perhaps my top reason for applying to The Network. It’s good to talk about things theoretically but I think there is nothing better than going out there and getting stuck in and learning through doing. Some of the best lessons I learnt in filming came from being involved in Guild TV, my university’s TV station. Things like ensuring the sound recorded properly onto the zoom and getting to grips with white balance in tricky lighting conditions. If yo’d like to try multi-camera directing, The Network offers the chance to have a go at this, as well as researching, scriptwriting, producing and vision mixing to name a few.

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2. It’s FREE! This is a bonus as many introductory filming courses cost upwards of £100. You only have to pay to get to Edinburgh as the accommodation, travel and food are all paid for. But train tickets aren’t always cheap so it’s worth investing in a Railcard (16-25s usually get 1/3 off travel. They’re also available for people who are disabled, elderly, have children…and there’s even a discount card for couples travelling together! See Railcard‘s website for more details).

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3. Coached by leading programme makers. Learning about a range of topics through interactive talks and workshops. This includes icebreaker games, for instance, which help you to learn more about the business of TV and how shows are commissioned. Last year’s schedule also included CV clinics and masterclasses from directors, talent managers, production co-ordinators etc. What could be better?

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4. Meeting like-minded people. It’s a great networking opportunity, not only to meet people who have already made it in TV but also to team up with talented people who aspire to work in the same industry as you. There are social events in the evenings too.

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5. A great CV booster. Not only will you develop key skills and build your contacts, but you will also be able to talk about your experiences in future job applications and interviews. With such a wide range of industry sponsors, this experience could really make you stand out.The big names sponsoring the scheme

6. It’s open to everyone over 18. As long as you’ve had less than 3 months paid TV experience (anything over and you’re probably doing quite well for yourself already!) and in your final year if you’re a student, you are eligible. It doesn’t matter about your background or where you’re from.

7. It’s in Edinburgh, Scotland’s capital and the host city of the The Guardian Edinburgh International TV Festival, a charity which has been running this prestigious media event, by and for the TV industry, every year since 1976. The Network runs from 25-28th August which coincides with the TV Festival as well as the Edinburgh Fringe Festival. After The Network finishes, why not go and check out some of the fantastic shows and events on offer?

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These are my reasons for applying to The Network’s scheme for those starting out in TV. But why not see for yourself? Take a look at the promotional video for it below and check out the website for more information or follow them on Twitter: @TheNetwork_TV. Subscribe to the Edinburgh International Television Festival‘s YouTube channel to see what successful The Network alumni got up to during their 4 days in Edinburgh.

Good luck everyone and make sure to finish your application by Mon 4th April 2015!

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